Here’s how the math works. First, you have to create enough (classes, workshops, webinars, coaching packages) each year that you can earn, on average, $100 profit from each true fan.Read More
Too many entrepreneurs forge ahead, explaining their services in a roundabout, self-focused manner that never really address a specific problem their client is presenting.
If you’re ready to listen, clients and students will tell you everything you need to hear, to sell your services in an approachable and engaging manner!
Listen for their challenges, for their pain points:Read More
Here is where you determine three things: Whether each idea has:
1) A large potential client base or a small potential client base.
2) A high price point or a low price point.
3) Possible with current level of education and expertise?Read More
Do you want to work as a digital nomad, creating websites for yogis in Bali? It’s possible! Do you want to be a nutritionist for pregnant women in Toronto? Do you want to offer acupuncture to ease the side effects of anti-viral meds for HIV drugs in San Francisco? YOU can do anything you want.
Your goal here is to find your sweet spot - the intersection of your skills, education, and purpose.Read More
Notice the difference in saying: "I'm a homeopathic doctor, and can heal you on every mental, emotional & physical level" VERSUS: "I'm a homeopathic doctor, specializing in treating anxiety in teen girls”
YES! The specialist will win, every time. Start to become really CLEAR on who your ideal clients are looking for.Read More