How to Find Your Niche Clients: DAY FOUR!
Day Four! This step is PART B of FINDING YOUR SWEET SPOT between fulfilling your life purpose, and creating a viable business for your clearly defined niche market.
Yesterday we categorized each one of our purpose-driven business ideas, following Ramit Sethi’s Idea Mapping categories:
If you missed our first step in Idea Mapping, get caught up, here, before you continue:
ie: Running luxury nutritional healing retreats in Italy for female cancer survivors:
SMALL CLIENT BASE + HIGH PRICE POINT (YOUR LUXURY OFERING)
ie: Teaching yin yoga & meditation workshops to corporate women in NYC:
LARGE CLIENT BASE + LOW PRICE POINT (YOUR DAILY VIBE)
ie: Naturopathic consultations for women in LA, wanting to lose 20 lbs:
LARGE CLIENT BASE + HIGH PRICE POINT (YOUR INSIGHT REVOLUTION)
ie: Creating lectures on yoga philosophy for single mothers in Toronto:
SMALL CLIENT BASE + LOW PRICE POINT (YOUR PASSION PROJECT)
This is often the point of a few radiant awakenings:).
My honest truth is that I LOVE my PASSION PROJECTS, but, for many years, I floundered & struggled, relying solely on my Passion Projects for income -- Which essentially meant that I wasn’t making enough of an income to live and support myself.
I realized that I *needed* to pursue my ideas that fit into the other 3 categories, in order to BE ABLE to complete my Passion Projects.
Put YOUR PASSION PROJECT aside for the moment. Or, allot a small amount of your time and resources (no more than 20%) to Your Passion Project. You can grow this piece, once you’re making a viable income!
So, now, you just need to decide where to start. I’d recommend also eliminating your YOUR LUXURY OFFERING, for the time being. Put it on the back burner until you have some actual clients or students under your belt.
Start with YOUR DAILY VIBE or YOUR INSIGHT REVOLUTION - the ideas witha large potential client base.
Choose ONE, and catch back up with us, tomorrow!!
Join me for a *free* webinar on Thursday, June 8th, at 2pm, EST on Finding Your Niche Market!